Virlinzi SpA is an Italian company, with has had a turnover of approximately € 17,000,000 in 2016. It has a workforce of around 80 employees and a network of agents covering the whole of Sicily. Since it is very market oriented, it’s business managers identify the needs of it’s customers and try to meet these needs as soon as possible. Because of this, the company has been growing steadily throughout the years, at a rate which varies between 5 and 10 per cent per annum.
The target market of Virlinzi SpA is the so-called mature market, where it is difficult to innovate and where the key variable of the marketing mix is price. The company, offers products with a very competitive quality / price ratio, and manages to stand out among all wholesalers, because of the wide range of it’s products, it’s after-sales service, and timely deliveries.
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- Brand: Virlinzi
- Max Working Height: 320cm